The Optimus Group value chain is a series of consecutive steps that connect each of our businesses to support our customers’ needs in the delivery of end-to-end automotive solutions. Either for industry or for the retail consumer. Up to now our predominant market has been New Zealand, where we’ve built a consistent value chain that encompasses export, logistics, quarantine inspection, compliance, vehicle sourcing and wholesaling, along with retail and wholesale financing for industry and consumer. 

There are various inter-connected processes for delivering used vehicles from Japan to overseas dealers, with each process usually undertaken by a separate business operator.

Our value chain delivers a streamlined, problem-free experience for our customers by taking control of the entire process end-to-end – from procurement to cleaning and maintenance, inspection and quarantine, customs clearance, marine transportation and local maintenance and vehicle inspection.

Providing pre-checks such as quarantine services including Heat Treatment, and specialised vehicle services such as service and odometer checks, road safety inspections and compliance approvals.

The Optimus Group have financier businesses providing retail customers with practical and simple financing solutions. Wholesale facilities are also available for dealership customers.

The Optimus Group has recently expanded into the retailing sector with investment into the OzCar and Car Empire businesses in Australia. This segment is a growth area for the Group and now includes the expansion into new car franchising through the acquisition of Autopact.